Blue Wolf Dumpster & Disposal:
466.42% Increase In Profitability
56.29% Decrease In Lead Costs
Our Results Speak For Themselves
3 Months Before Venture Digital
Revenue Generated
$5,360
Leads Generated
36
Reservations Made
16
Advertising Spend
$1,500
First 3 Months With Venture Digital
Revenue Generated
$30,360
Leads Generated
168
Reservations Made
92
Advertising Spend
$3,026
This is what we did for Blue Wolf Dumpster & Disposal and would love to deploy for you as well.
Introduction
Dumpster rental and junk removal is an extremely competitive industry that is unfortunately dominated by large franchises. That being said, it is possible to beat them out in your service area, if you use the right strategies, techniques, and systems.
Here at Venture Digital, we specialize in helping dumpster rental and junk removal companies dominate their local competition using advertising strategies learned from managing over $25,000,000 in lifetime advertising spend with dynamic automations & processes.
This case study reveals some of the secrets that were deployed for Blue Wolf Dumpster & Rental
The comparison above shows the results that we were able to achieve within 3 months of working with Blue Wolf compared to the 3 months prior to working with us.
Why Google Search Ads?
If you want targeted dumpster rental & junk removal customers and you want it RIGHT NOW, there are few better ways to accomplish this than with a well structured Google Search Ads campaign.
Sometimes Google Search Ads can get a bad reputation in competitive industries, especially ones where business owners compete with advertising agencies.
The truth of the matter is that nothing can grow your business as fast Google Search Ads when it is done properly, which requires expertise that quite frankly most dumpster rental and junk removal companies either do not have or the time to master.
This is where we come in. As mentioned above, our team has mastered Google Search Ads and successfully managed over $25 million in lifetime ad spend. We have also helped dozens of local dumpster rental and junk removal companies grow and become the dominate servicer in their area
What We Did: Step 1
If you want targeted dumpster rental & junk removal customers and you want it RIGHT NOW, there are few better ways to accomplish this than with a well structured Google Search Ads campaign.
Sometimes Google Search Ads can get a bad reputation in competitive industries, especially ones where business owners compete with advertising agencies.
The truth of the matter is that nothing can grow your business as fast Google Search Ads when it is done properly, which requires expertise that quite frankly most dumpster rental and junk removal companies either do not have or the time to master.
This is where we come in. As mentioned above, our team has mastered Google Search Ads and successfully managed over $25 million in lifetime ad spend. We have also helped dozens of local dumpster rental and junk removal companies grow and become the dominate servicer in their area
What We Did: Step 2
Having the best landing page in your area is great! It means that you will get a higher percentage of those actively looking to rent a dumpster or hire a junk removal company will choose to do business with you over your competition.
BUT...
If you really want to be the dominant company (or generate more rentals and jobs) you will need a few more things to be successful.
We worked with Blue Wolf Dumpster & Disposal to make a special offer that no other company in their area was offering.
You see, nowadays, 90% of companies within your local area are offering the same terms. Generally it's something like a 3 day rental for $335.
But, if you raise your prices slightly to something like $360 and then offer a special of 10% off right now then you are actually billing customers $330 and your customers perceive your business as the best deal because they are getting 10% off and no one else is giving any discount.
This allows your company to stand out in your community and win more jobs because your special is perceived as being significantly better than other company in your area.
What We Did: Step 3
By step 3 in this process we have helped Blue Wolf by creating the best landing page AND the best offer in their community.
Now, we start advertising. We used our knowledge on the best keywords to advertise and our mastery of ad creation to make Search Ads that really stand out to customers.
We highlight the special offer we created in step 2 and we send the people that click on the ad to the landing page we created in step 1.
When you combine our expertise and experience in running Google Search Ads with the efforts taken in step 1 and 2 mentioned above we are able to rapidly outperform any business owner or marketing agency within a short amount of time.
Prior to working with us the owner of Blue Wolf had been managing his own Google Search Ads by himself (he had previously hired an agency and was managing their old campaign).
What We Did: Step 4
Step 4 is the frosting on top of the cake.
In our experience, the biggest problems facing dumpster rental and junk removal companies nowadays are:
1) Responding to leads fast enough (most effective response time is within 5 minutes of them filling out the form)
2) Providing leads with enough transparency and information to make a quick decision
3) Reinforcing a better experience than the competition
4) Leveraging great experiences from other customers
We have put together a system that we deploy to overcome these problems and assist our clients (like Blue Wolf).
Our system automatically follows up with each lead within moments after they submit the form aiding in our clients sales process. Most of the time, the leads are paying and making a reservation online without you having to ever call, text, or email.
Beyond the initial sales aid, our system was used to rapidly increase reviews left on their Google My Business resulting in a gain of an additional 40+ reviews (300% increase in review rate) over this 3 month period.
© Venture Digital Marketing & Consulting, LLC
The company mentioned in this case study has been altered to comply with our client's NDA agreement